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HCSC Launches National Health Care Brand to Further Expand Access to Quality Care

CHICAGO — Health Care Service Corporation today announced HealthSpringSM as its newest national brand. HealthSpring will further HCSC’s commitment to expanding access to quality health care and will launch with Medicare offerings as its initial products.

The goal with HealthSpring is to advance health care by being a trusted partner to members, committed to helping them achieve their health and wellness goals. Health Care Service Corporation will begin offering HealthSpring products later in 2025, following standard regulatory approvals. HealthSpring joins HCSC’s portfolio of platforms and solutions that go beyond the expected — acting as a true health partner, serving more than 26 million people across the country with compassion and innovation.

“We’re expanding into new markets with HealthSpring and we’ve embedded the brand with the qualities of caring and commitment that have made HCSC so successful for more than 90 years,” said Arun Prasad, Executive Vice President, Chief Strategy Officer & President, Diversified Businesses for HCSC. “With HealthSpring, we’ll offer more national coverage, with our established focus on local care and connection. Our foundation is built on relationships that last, and we continue to be a trusted health partner in the coordination of care, empowering those we serve to live vibrant, healthy lives. We believe that health is built together.”

HCSC acquired the HealthSpring brand as part of its acquisition of Medicare businesses earlier this year. Its refreshed logo features a distinctive “H” spring design that represents the vibrancy and vitality of the brand. This design will be carried throughout the brand identity.

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About Health Care Service Corporation 
Health Care Service Corporation, a Mutual Legal Reserve Company, is the country's largest customer-owned health insurer, serving more than 26 million people across the United States. HCSC provides coverage options for employers large and small, individuals and families, and Medicare and Medicaid plans. HCSC also offers related health care products and services such as pharmacy solutions, life and dental insurance, and health technology through a network of affiliates and subsidiaries.

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Health Care Service Corporation, a Mutual Legal Reserve Company.